Published: 16 September 2026. The English Chronicle Desk. The English Chronicle Online
Young people across Britain face sharply different employment prospects depending on where they live, with a new analysis highlighting a sixfold gap in the number of online job vacancies available relative to the local youth population.
The research, produced by the Institute for Public Policy Research (IPPR), places Rotherham at the bottom of its Local Youth Opportunity Index, with 46 online vacancies for every 1,000 young people. At the other end of the measure, the Cotswold district council area has 288 vacancies for every 1,000 young people.
The findings provide a picture of how uneven local labour markets can shape the opportunities available to young adults. While the availability of vacancies is only one measure of employment prospects and does not show whether individual jobs are accessible to particular applicants, the scale of the difference highlights substantial variation between communities.
The national average identified in the analysis was 109 online vacancies per 1,000 young people. Several areas fell below that level, including East Renfrewshire in Scotland, Newcastle-under-Lyme in Staffordshire and Broxtowe in Nottinghamshire.

Some major cities also appeared towards the lower end of the index. Sheffield, Coventry and Cardiff were among the places identified as having comparatively limited opportunities for young people.
By contrast, Woking in Surrey, Gloucester, Cherwell in Oxfordshire and Warrington in north-west England were among the areas with the highest levels of advertised opportunities relative to their young populations.
The geographical pattern is notable. According to the analysis, nine of the 10 areas with the highest levels of youth job opportunities were in southern England. The findings therefore point to a regional dimension to Britain’s wider youth employment problem, with local economic conditions potentially affecting how easily young people can find an entry point into work.
The report comes at a time when youth economic inactivity has become a major policy concern. Official figures from the Office for National Statistics show that an estimated 981,000 people aged 16 to 24 were not in education, employment or training between April and June 2026. That represented 13.0% of the age group. The figure was 30,000 higher than a year earlier, although it was 30,000 lower than in the previous quarter.
The category is commonly known as NEET, meaning not in education, employment or training. It includes people in a wide range of circumstances and should not be treated as a single group with identical experiences. Some may be actively seeking work, while others may face health-related barriers, caring responsibilities or difficulties moving from education into employment.
The government’s independent Young People and Work review, led by former cabinet minister Alan Milburn, has also examined the increase in the number of young people outside education, employment and training. Its interim report described the issue as approaching one million young people aged 16 to 24 and examined factors including health, education, employment support and the transition into working life.
The review is intended to provide recommendations for reforms to employment, education, skills and welfare systems. Government research published in August also examined the experiences and circumstances of young people who were NEET, including their aspirations, barriers to work and the support they said they needed.
Against that national backdrop, the IPPR analysis argues that the availability of local jobs should be given greater attention. Its Local Youth Opportunity Index is designed to examine the number of online vacancies in relation to the number of young people living in an area.
Such a measure can reveal differences that national unemployment figures may conceal. Two young people with similar qualifications and ambitions can encounter very different labour markets depending on where they live. A community with relatively few entry-level vacancies may offer fewer opportunities to gain initial work experience, while areas with a larger number of suitable openings may provide more routes into employment.
However, vacancy numbers do not by themselves measure the quality of available work or whether jobs match the skills and circumstances of local young people. They also do not necessarily indicate how many positions are ultimately filled, how long vacancies remain open or how many applicants compete for each role.
The geographical differences identified by the index therefore provide one part of the wider picture rather than a complete assessment of youth employment conditions.
The IPPR has nevertheless argued that national policy should take greater account of local differences. Among its proposals are changes to the apprenticeship system and the creation of a programme designed to support young people into jobs in areas where entry-level opportunities are scarce.
The organisation has also called for changes to financial support for young people, including a proposed youth allowance intended to replace different Universal Credit rates linked to work capability.
The recommendations come as the government expands its own youth employment programmes.
In June, the government announced that it was investing £2.5bn over three years in its Youth Guarantee and related measures, with the stated aim of supporting almost one million young people and creating up to 500,000 opportunities to earn and learn. The programme includes expanded employment support, apprenticeships and other routes into work and training.
The government has also introduced a Jobs Guarantee for eligible young people who have been claiming Universal Credit and looking for work for an extended period. In August, the Department for Work and Pensions said the first participants had started jobs under the scheme, which aims to create more than 90,000 fully funded jobs by 2029.
The policy response is therefore developing at the same time as concerns about the uneven distribution of opportunities are becoming more prominent.
David Blunkett, the former Labour education secretary, said the findings demonstrated the importance of ensuring that a young person’s prospects were not determined by where they grew up. Drawing on his own experience of leaving school in Sheffield at 16 without qualifications, he argued that local leadership and investment could help expand opportunities.
The government has similarly emphasised the importance of location. A spokesperson said where someone grew up should not determine where they ultimately ended up, pointing to its existing investment in youth employment programmes, apprenticeships, Youth Hubs and employer incentives.
The government’s position is that these measures can help address barriers to employment while strengthening connections between young people, employers and training providers. Its employment strategy includes financial incentives for businesses hiring younger workers, as well as changes intended to increase access to apprenticeships.
The scale of the regional divide identified by the IPPR nevertheless raises questions about how effectively nationally designed programmes can respond to very different local labour markets.
Rotherham and the Cotswolds provide a particularly striking comparison. The 46 vacancies per 1,000 young people recorded in Rotherham are less than one-sixth of the 288 recorded in the Cotswold district council area. The difference does not mean that every young person in one area will struggle to find work or that every young person in the other will have access to a suitable job. It does, however, demonstrate the contrast in the supply of advertised opportunities relative to the size of the local youth population.
The distinction between opportunity and outcome is important. Employment depends on factors including qualifications, experience, transport, wages, working conditions, health, caring responsibilities and the availability of appropriate training. A high number of vacancies may also reflect particular local industries rather than broad-based opportunities across all types of work.
Similarly, areas with fewer advertised vacancies may have employment opportunities that are not captured by online vacancy data or may have different patterns of recruitment.
The IPPR’s findings therefore add a local labour-market perspective to a national debate already focused on rising youth inactivity.
The ONS figures show that the number of young people who are NEET remains close to one million, while the Milburn review has examined the underlying barriers and potential policy responses.
The emerging policy debate is consequently moving beyond the question of whether young people are working and towards the wider question of whether they have realistic opportunities to enter the labour market in the first place.
For young people in communities with relatively few vacancies, the availability of jobs can be an immediate constraint. For policymakers, the challenge is to understand how local economies, education and training systems, employment support and transport interact to shape those opportunities.
The new index does not provide a single explanation for Britain’s youth employment difficulties, nor does it establish that local vacancy levels alone cause young people to become NEET. What it does show is that the employment landscape varies considerably from one part of Britain to another.
As the government considers the next stage of youth employment reform and the recommendations arising from the Milburn review, those geographical differences are likely to remain an important part of the discussion about how young people move from education into work.



























































































